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Lemonmotto Studio

  • Project Name: Lemonmotto Studio

  • Client Name: Mr. Beny Susanto

  • Location: Pondok Indah Kapuk, Jakarta

  • Project Type: Photo Studio

  • Project Scope: Branding, Interior Design and Conceptualization

  • Completion Date: January, 2025

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Project Goals & Challenges


Client’s Vision

To build a mini photography studio where the exterior of the building would attract the eyes of the visitors from a distance away.

Main Challenges

The space is small as it is only 50m2 and yet we still have to come up with a way to design a space for Outdoor selfie spots, Cashier with Waiting area, Photography studio that has Costume storage with changing areas for both men and women.

Unique Aspects

As the building is placed near a shore, we want to take advantage of that and build a photo studio that embodies “Sunset on the Beach” vibe. 

Design Concept & Solutions
 

Design Theme/Style

Sunset on the Beach

Color Palette

Royal Blue and Sunset Orange

Material Selections

Waterproof paints, Custom Stickers, Wood, Acrylic Mirror, HPL

Brand Identity Integration

We use Lemonmotto’s brand colors which are Blue and Orange and designed a uniquely  bright and playful photography studio that exudes everyone’s dream and fantasies of becoming different characters on different occasions.

Functional Layout

We designed the waiting room to be not only indoor but also in the outdoor section of the space so that customers can still do selfies while waiting for their photo session. We also designed a custom clothing racks and shelving inside the studio to store all of the different costume types and sizes that the business offers. 

Key Features & Innovations
 

Signature Design Elements

Custom cashier desk and waiting sofas, custom outdoor selfie spots, custom clothing racks and shelvings.

Sustainability & Materials

Eco-sheet HPL, Eco-friendly paints and Energy-efficient with minimum lightings.

Smart Space Utilization

We designed a custom clothing racks and shelving inside the studio to store all of the different costume types and sizes that the business offers while having to have portable changing areas for customers to change costumes in where the same space is used as a photoshoot area as well. So, we’ve managed to turn one room into a 3-multi function room. 

Before & After 

Results & Impact

Business Impact 

  1. The eye-catching exterior design has boosted walk-in traffic, attracting customers from a distance.

  2. The efficient space planning allowed the studio to offer more services despite the compact size.

  3. The thematic and visually appealing design has made the studio a popular social media hotspot, driving organic marketing through user-generated content.

 

Customer Engagement 

  1. The outdoor selfie spots have encouraged higher customer interaction and social media sharing, increasing online exposure.

  2. Customers love the immersive “Sunset on the Beach” theme, leading to repeat visits and referrals.

  3. The well-organized costume storage and multi-functional room have improved the customer experience, allowing seamless transitions between costume changes and photoshoots.

 

Operational Efficiency 

  1. The multi-functional room design (changing area + storage + photoshoot space) optimized workflow and space utilization.

  2. The outdoor waiting area reduced congestion inside the studio, ensuring a comfortable experience for all visitors.

  3. The custom clothing racks and shelving made it easy for staff to manage costumes, reducing setup time for each session.

What our Client say

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“Kita Design Co. did an incredible job in bringing Lemonmotto Studio to life! Our biggest challenge was the limited space, but they managed to maximize every inch without compromising style or function. From the eye-catching exterior that draws visitors in from afar to the multi-functional studio layout, the design is both visually stunning and highly practical.
 
The “Sunset on the Beach” theme was executed beautifully, making our studio not just a place for photography but a memorable experience for our customers. The outdoor selfie spots, well-organized costume storage, and smartly designed waiting areas have made our operations seamless and efficient. Since launching, we’ve seen a significant increase in customer visits and bookings, and the feedback has been overwhelmingly positive. Kita Design Co. has truly exceeded our expectations!"

Beny Susanto, Lemonmotto Studio

Ready to elevate your space?

At Kita Design Co., we craft business spaces that are both stunning and functional, enhancing brand identity and customer experience. Let’s create something amazing together! 🚀

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