

Project Goals & Challenges
Client’s Vision
A grab-and-go coffee shop that is designed to be inviting and fast service.
Main Challenges
The space has column foundations that are not evenly placed so we had to design around the uneven columns.
Unique Aspects
The goal of the design concept is to make customers feel light and easy as most of the expected customers are to come during morning and after-work rush. We want the interior to have the Japanese zen feel to it.
Design Concept & Solutions
Design Theme/Style
Minimalist Japanese Zen.
Color Palette
White and Warm Wood.
Material Selections
Wood, Metal, HPL, and Glass
Brand Identity Integration
Michael Sue & Co. brand has always been about offering a quick food menu for their customers and their brand color is primarily white with black as its secondary color.
Functional Layout
We designed the staff area to be as minimum and optimised as possible by designing logistic flow as seamlessly as possible. Customer waiting areas also are designed with standing tables and high bar stools so that they stay with a minimum amount of time.
Key Features & Innovations
Signature Design Elements
Custom furniture, wooden shelving, ambiance lighting, and standout wall decor.
Sustainability & Materials
Energy-efficient lighting.
Smart Space Utilization
Pastry box is designed to be embedded inside the coffee bar for space maximization and reduce clutter.
Before & After




Results & Impact
Business Impact
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With the Minimalist Japanese Zen concept, Michael Sue Lite Coffee Shop has successfully positioned itself as a go-to spot for quick yet high-quality coffee. The inviting yet efficient design has encouraged repeat customers, increasing overall sales.
Customer Engagement
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25% increase in morning and after-work foot traffic compared to previous projections.
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Reduced customer wait time due to an optimized layout, encouraging more transactions per hour.
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Higher engagement on social media, with customers frequently posting about the clean and calming aesthetic.
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Positive reviews highlighting the functional yet stylish space, making the coffee shop an enjoyable stop even for those in a hurry.
Operational Efficiency
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Optimized workflow: The strategically designed staff area reduces movement inefficiencies, allowing baristas to serve more customers in less time.
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Space maximization: The embedded pastry box within the coffee bar minimizes clutter while improving product visibility, leading to an increase in pastry sales.
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Faster service speed: The grab-and-go design ensures a seamless customer journey, from ordering to pickup.