Project Goals & Challenges
Client’s Vision
Develop a modern and efficient marketplace that enhances the shopping experience.
Main Challenges
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Ensuring efficient use of limited space while accommodating numerous vendors and high foot traffic.
Unique Aspects
Incorporation of landscaped green spaces, adding visual appeal and promoting environmental sustainability.
Design Concept & Solutions
Design Theme/Style
Modern Tropical with functional and sustainable elements
Color Palette
Neutral tones (white, beige, gray) with green accents for a natural feel
Material Selections
Concrete, glass, perforated metal panels, and sustainable wood elements
Brand Integration
Use of signage, branding panels, and culturally inspired decorative elements to reflect the market’s identity.
Functional Layout
Wide pedestrian walkways, designated vendor zones, optimized parking, and clear zoning for efficient movement and accessibility.
Key Features & Innovations
Signature Design Elements
Custom vendor stalls with modern aesthetics, decorative facade panels with market-themed graphics, integrated greenery enhancing the market’s visual appeal.
Sustainability & Materials
Use of recycled and eco-friendly materials, energy-efficient LED lighting, natural ventilation to reduce energy consumption.
Smart Space Utilization
Multi-level zoning for different market sections, optimized pedestrian flow with wide walkways, dedicated loading/unloading zones for operational efficiency.
BIM Integration
3D modeling for accurate spatial planning, clash detection to minimize construction errors, digital coordination for streamlined project execution.
Before & After
Results & Impact
Business Impact
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Increased market attractiveness, higher vendor occupancy rates, and enhanced community engagement.
Customer Engagement
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Positive feedback from visitors, increased public interest, and improved accessibility for community interactions.
Operational Efficiency
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Streamlined workflow, better space management, and improved employee productivity through optimized layouts.
What our Client say
"Partnering with Kita Design Co. for the Fresh Market Muara Karang project was a game-changer. From day one, their team brought clarity, precision, and forward-thinking solutions to a complex project with tight spatial constraints and high user demands.
Their BIM services were nothing short of exceptional. Every detail—from 3D modeling to clash detection—was handled with accuracy and speed. They helped us maximize every square meter of space, while still making room for greenery, vendor comfort, and smooth pedestrian flow.
What impressed us most was their ability to merge function with beauty. They introduced a modern tropical design that’s not only visually inviting but also reflects the spirit of a local market. The green accents, smart vendor zoning, and eco-friendly materials elevated the entire space—both aesthetically and environmentally.
Thanks to Kita Design Co., Fresh Market Muara Karang is no longer just a place to shop—it’s become a vibrant, sustainable community hub. We highly recommend them for any business or government project that demands smart planning, beautiful design, and world-class BIM execution."
Development Team, Fresh Market Muara Karang